6 Reasons Why Timber is the Preferred Material for House Framing

 

Communicating the benefits of timber framing to a time-poor audience already saturated with marketing messages calls for clear, concise information that cuts through the noise.
With that in mind, WoodSolutions’ Timber Framing Campaign continues to evolve and refine our materials to make them easier for builders, consumers and industry to understand, remember and share. 

We’ve recently reworked our ‘reasons why structural timber is the preferred material for house framing’ factsheet, distilling the original list down to six memorable points that are simpler to digest and explain.
When builders can easily recall and confidently communicate these advantages, it positions their business as knowledgeable, trustworthy and aligned with best practice building methods. Clear, simple explanations also help create more timber framing advocates throughout the broader community.

 

Powered by Industry Collaboration

The Timber Framing Campaign is a genuine industry effort, made possible through the support of our funding partners: 

 

Their investment drives the work we do, the connections we build and the tools and activities we deliver to keep timber framing front of mind for builders nationwide - a responsibility we don't take lightly.
View the key benefits on the WoodSolutions website, and share with builders in your network:

 

See the Key Benefits

Manufacturers interested in accessing further campaign materials or partnering on local builder engagements are encouraged to contact Timber Framing Campaign Manager, Christine Briggs, via 0418 255 050 or chrisb_culturebrand@outlook.com.